The most recent survey conducted by the Nielson Company (a marketing and media information company, specializing in data collection ) suggests that Americans watch an average of 151 hours of television every month, that's 5 hours a day! Last year the firm reported only 3.8 hours per day. So, what accounts for this increase? Are television shows getting more interesting? Are television screens becoming more and more accessible..it seems like we can watch it everywhere..from our car to our cellphones and even the Internet. Susan Bandura, director of strategy in the San Francisco branch suggests that, "the average U.S. household now contains more televisions than people, which means that family members or roommates can watch their favorite shows alone." Well, we have certainly come a long way from crowding around a single tube in the living room with friends, family and neighbors.
Monday, November 9, 2009
the telly
The most recent survey conducted by the Nielson Company (a marketing and media information company, specializing in data collection ) suggests that Americans watch an average of 151 hours of television every month, that's 5 hours a day! Last year the firm reported only 3.8 hours per day. So, what accounts for this increase? Are television shows getting more interesting? Are television screens becoming more and more accessible..it seems like we can watch it everywhere..from our car to our cellphones and even the Internet. Susan Bandura, director of strategy in the San Francisco branch suggests that, "the average U.S. household now contains more televisions than people, which means that family members or roommates can watch their favorite shows alone." Well, we have certainly come a long way from crowding around a single tube in the living room with friends, family and neighbors.
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Television has always been a great form of escapism. With people facing problems with the recession, they can watch television and not have to think about their problems for a while. As a college student, I am easily stressed over my budget and family issues but television is a way to relax and become entertained. It could be that people are trying to escape financial concers through television, plus- Hulu is a lifesaver if you miss your favorite show, because you can watch the full episode at a time that is convenient for you! But that is just my guess.
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